TikTok to Launch Live Shopping in the US

In partnership with California-based TalkShopLive.

Tech
2,979 Hypes 4 Comments

Social media giant TikTok continues to push itself forward as a leader in the industry with new features and tech each year. Now, its next move looks to be tapping into the growing market of live shopping. Prior ecommerce integration from the app has allowed businesses to create transactions with customers easier, however, this effort is taking things a step further. The news of this next step in live shopping exploration comes as Facebook has announced its immediate shutdown of its platform.

Previous efforts to introduce live shopping to TikTok have taken place in Asia and the UK with mixed results. As the brand now looks toward the US, the Financial Times reports that TikTok is in talks to outsource the platform’s integration with California-based TalkShopLive. Utilizing livestreams, fans are able to tune in to a live broadcast of products from brands and independent shops with real time shopping options.

A deal has yet to be finalized with TalkShopLive, however, by outsourcing the technology’s development, the new feature may be available soon in the US.

In other live shopping news, Hypebeast is making its debut on POPSHOP LIVE this week, featuring media personality and fashion influencer Bling as the host.

Read Full Article

What to Read Next

TikTok’s New AI Generator Uses Text To Create Abstract Artwork
Tech

TikTok’s New AI Generator Uses Text To Create Abstract Artwork

Rolling out first to a select few users.

TikTok Could Be Launching Its Own Music Streaming Service
Tech

TikTok Could Be Launching Its Own Music Streaming Service

According to a patent filed in the United States.

TikTok Kicks Off Gaming Pilot With New In-App Mini-Games
Tech

TikTok Kicks Off Gaming Pilot With New In-App Mini-Games

The six games include a basketball title and more.


TikTok Denies Security Breach Despite Hackers Claiming Access to Data From Billions
Tech

TikTok Denies Security Breach Despite Hackers Claiming Access to Data From Billions

Claiming the leaked source code doesn’t belong to the social media platform.

Aimé Leon Dore Unveils Its Next Batch of New Balance 650R Collaborations
Footwear

Aimé Leon Dore Unveils Its Next Batch of New Balance 650R Collaborations

Coming up in “Green,” “Navy” and “Grey” colorways.

Louis Vuitton Heads to the Alps With ‘Snow’ Pre-Spring 2023 Capsule
Fashion

Louis Vuitton Heads to the Alps With ‘Snow’ Pre-Spring 2023 Capsule

Conceived by Virgil Abloh.

Night Gallery Presents 'The Heavy Light Show'
Art

Night Gallery Presents 'The Heavy Light Show'

A new group exhibition of sculptures and installations united through the effects of natural light.

'South Park' x adidas' 4/20-Themed Campus 80 is Restocking
Footwear

'South Park' x adidas' 4/20-Themed Campus 80 is Restocking

Featuring stash pockets and Towelie eyes that turn bloodshot in the sun.

An Inside Look at Balenciaga's Summer 2022 "The Mud Show" Collection
Fashion 

An Inside Look at Balenciaga's Summer 2022 "The Mud Show" Collection

Hypebeast heads to Kering and Balenciaga’s Parisian office to take a closer look at the collection — including that Ye jacket.


Cactus Plant Flea Market and McDonald's Release Collaborative Merch Collection
Fashion

Cactus Plant Flea Market and McDonald's Release Collaborative Merch Collection

The capsule features hoodies, tees, Hamburglar costumes and more.

Sacai SS23 Saw Chitose Abe Redefine Officewear With Hybrid Manipulations
Fashion

Sacai SS23 Saw Chitose Abe Redefine Officewear With Hybrid Manipulations

Presenting a transitional offering ideal for any occasion.

Phaidon’s New “Turntable” Book Explores the History of Vinyl Technology
Music

Phaidon’s New “Turntable” Book Explores the History of Vinyl Technology

Mic Check 1,2.

Walter Harvin Channels His Inner Superhero With Sunglass Hut
Fashion 

Walter Harvin Channels His Inner Superhero With Sunglass Hut

Presented by Sunglass Hut
The Harlem-born fashion editor and stylist dons shades curated by HYPEBEAST from Sunglass Hut’s latest range of eyewear.

AMBUSH® SS23 Is for Rave Kids Only
Fashion

AMBUSH® SS23 Is for Rave Kids Only

Inspired by Tokyo’s club culture.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.