LOEWE Teams Up With Studio Ghibli For ‘Spirited Away’ Collection

Shot by Juergen Teller, featuring Dua Saleh among others

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First teased late last year, LOEWE continues its collaborative series with the Studio Ghibli museum, this time inspired by the highly-acclaimed animated epic Spirited Away.

Marking the second partnership between the two entities, this collection sees iconic characters from the movie such as Chihiro, Haku and the faceless spirit Kaonashi featured on a range of ready-to-wear garments and accessories. Arriving in loose-cut shapes and relaxed fit silhouettes, the offering is comprised of a selection of T-shirts, hoodies, cardigans, denim pants and puffers as well as a range of the brand’s signature leather bag styles, blankets and scarves.

Applied in jacquard print, leather marquetry as well as embroidery, LOEWE also taps into Japanese traditions by introducing the patchwork technique known as ‘boro’ to create unique designs. Using these methods the characters are brought to life as seen with the soot-spirit figure Susuwatari who’s interpreted as pompon add-ons onto the range.

Focussed on the intersection between fantasy and reality, the campaign, shot by renowned photographer Juergen Teller, features artist Dua Saleh and plays with the eeriness of shadows.

Check out the images in the gallery above. For more information and to shop the latest LOEWE x Spirited Away collection be sure to visit the brand’s website.

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Ali Mohammed-Ali Lead Content Strategist

Ali Mohammed-Ali is a writer, editor and strategist based in London. Throughout his career working in the cultural space, he’s spotlighted tastemakers, shaped independent platforms and helped brands establish their voice. At Hypebeast, Ali has led global and regional campaigns across editorial, creative, print and content strategy — crafting engaging narratives that resonate with culturally tuned audiences as well as build credibility for the brands behind them.

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