Pharrell's adidas Humanrace Sičhona to Release In "Burgundy"

Complete with gilded branding and bold pink tongue tabs.

Footwear
4.6K 3 Comments

Aside from Kanye West, Pharrell Williams remains as one of adidas most prolific footwear collaborators. And to cap off the Summer season, the creative polymath has advanced his sneaker line with the Three Stripes family by introducing the Pharrell x adidas Humanrace Sičhona — a new lifestyle-centric model that shines a light on the Indigenous American Dakota tribe’s customs and culture. After kicking things off with a bold “Team Royal” colorway, the new silhouette has now emerged in a regal “Burgundy” palette.

Uppers of this mid-cut offering are done up with a PrimeKnit material that’s doused in its titular shade, while gilded accents are shown off through the “Humanrace” branding that sits on the lateral side’s quarter panel. Laces come with the flecked aesthetic, and the tongue tabs are flooded with a Pepto Bismol-esque pink background and angelic adidas branding. Beneath all of that, an anatomically-molded polyurethane midsole and synthetic outsole arrive wrapped in a slightly lighter shade of maroon, the latter of which is decorated with repeating “Humanrace” print.

adidas, as well as retailers like Shop Nice Kicks are scheduled to launch these on September 17 for $180 USD.

For more sneaker news, first images of Kanye’s adidas YEEZY 500 “Ash Grey” have surfaced.

Read Full Article

What to Read Next

evian's 'Fountain of Youth' Bottles Designed in Collaboration with Pharrell Williams x Humanrace are Available Now
Fashion

evian's 'Fountain of Youth' Bottles Designed in Collaboration with Pharrell Williams x Humanrace are Available Now

Hypebeast spoke to Pharrell Williams about the collaboration at an intimate dinner hosted for his friends in Los Angeles.

adidas x Pharrell Williams Release Adizero Adios Pro Evo 1 “Earth"
Footwear

adidas x Pharrell Williams Release Adizero Adios Pro Evo 1 “Earth"

Dropping on November 2, exclusively at the adidas NYC Flagship store.

Pharrell's 2006 Album 'In My Mind' To Receive Limited-Edition Vinyl Release
Music

Pharrell's 2006 Album 'In My Mind' To Receive Limited-Edition Vinyl Release

The 2LP, one-time pressing will include two opaque vinyls in orchid and baby blue hues.


Pharrell and adidas Introduce the Jellyfish
Footwear

Pharrell and adidas Introduce the Jellyfish

The new sneaker from the duo was unveiled at Paris Fashion Week.

IWC Laureus Sport for Good Edition Is the First To Use Blue Ceramic Case
Watches

IWC Laureus Sport for Good Edition Is the First To Use Blue Ceramic Case

The latest watch in the charity series also features matching blue dial and strap.

This size? x adidas Originals Campus 80 Knows All the Rules of 'Fight Club'
Footwear

This size? x adidas Originals Campus 80 Knows All the Rules of 'Fight Club'

The collaborative pair pays homage to the cult ’90s film, with ‘Fight Club’ branding, “Hustler,” and split personality details appearing all over.

Kanye West Drops Scorching "Come To Life" Music Video
Music

Kanye West Drops Scorching "Come To Life" Music Video

Enlisting footage from his Chicago listening event.

Nike Honors Cristiano Ronaldo’s Goalscoring Record With Celebratory Pitch
Sports

Nike Honors Cristiano Ronaldo’s Goalscoring Record With Celebratory Pitch

Alongside a commemorative CR110 football boot.

Adobe Expands Diverse Voices Initiative With New Film That Asks, 'Where Are You From?'
Art 

Adobe Expands Diverse Voices Initiative With New Film That Asks, 'Where Are You From?'

Presented by Adobe
The wide ranging answers fuel the creative output of the featured talents.


Kanye West’s adidas YEEZY 500 to Release in “Ash Grey”
Footwear

Kanye West’s adidas YEEZY 500 to Release in “Ash Grey”

A familiar earthy colorway joins the adidas YEEZY line’s fall release slate.

Drake and Giannis Have a Collaborative 'Certified Lover Boy' Nike Tee on the Way
Fashion

Drake and Giannis Have a Collaborative 'Certified Lover Boy' Nike Tee on the Way

Sporting a cheeky “I Need a Freak” spell out on the back.

SNIPES Updates The Classic Nike AF1 With “Source Code” Pack
Footwear 

SNIPES Updates The Classic Nike AF1 With “Source Code” Pack

Presented by SNIPES
The exclusive sneakers are inspired by a digitized future.

KOLON SPORT and POLIQUANT Unveil a Deconstructed Interpretation of Outerwear
Fashion 

KOLON SPORT and POLIQUANT Unveil a Deconstructed Interpretation of Outerwear

Presented by Kolon Sport
Reshaping classics for greater functionality.

Levi’s and New Balance Team Up for a Duo of Denim-Dressed 990v3 Styles
Footwear

Levi’s and New Balance Team Up for a Duo of Denim-Dressed 990v3 Styles

Each pair features Levi’s famed Shrink-To-Fit denim and New Balance’s signature hairy suede.

More ▾