Billabong and Wrangler Blend Style Inspirations for Fall-Ready Collaboration

Surf culture meets western vibes on a series of eco-conscious pieces.

Fashion 
1,452 Hypes

Earlier this summer, Billabong and Wrangler announced their first-ever collaboration with a unique collection that puts a western spin on vintage surf. The second installment of the Billabong x Wrangler Collection brings a new, fall-inspired assortment of clothing for men and women. Releasing on September 8, the latest chapter in the partnership continues to explore the styles and ideas that drive both brands’ heritage with eco-conscious materials.

Both Billabong and Wrangler are committed to making products with longevity, meaning that they are at once timeless in style and durable in nature. Combining their respective strengths in denim and swim, the new collection includes beach-ready button-up shirts and board shorts in autumnal colors, and sherpa-lined jackets for throwing on when it gets cold. Made from eco-conscious materials like recycled PET, organic cotton and hemp, the collaboration offers a series of goods that combine surf and western sensibilities while remaining rooted in sustainability. “Whether you’re passionate about riding in the rodeo arena or riding a wave, a shared love for the outdoors can connect us all,” says Holly Wheeler, Wrangler’s Vice President of Global Brand Marketing.

Drawing parallels between the origin stories of both brands, the Billabong x Wrangler Collection includes apparel and accessory styles inspired by surf and cowboy culture. The Icons board short — a bold-hued pair of shorts that pays homage to the original style from the ’70s — is a standout piece that embodies the collaboration. In fact, the fit for the first pair of Billabong board shorts, which improved upon the stiff and uncomfortable options of its time, was influenced by Billabong founder Gorden Merchant’s favorite pair of Wrangler jeans. The retro hues of the ’70s are also carried over to the collaboration’s offerings, which includes jackets, denim, fleece and high-waisted cords and represents a united passion for surf, sun and the outdoors.

The second drop of the Billabong x Wrangler collection will be available from September 8 on both Billabong and Wranger’s websites and at select retailers.

Read Full Article

What to Read Next

Helinox and Filson Reunite For Fall-Ready Camping Capsule
Design

Helinox and Filson Reunite For Fall-Ready Camping Capsule

Featuring the Sunset Chair and Table One Hardtop.

Wellgosh Showcases Some of Its Fall-Ready Selects
Fashion

Wellgosh Showcases Some of Its Fall-Ready Selects

Featuring the likes of Needles, Carhartt WIP and more.

Suicoke Drops Trio of Fall-Ready Sneaker-Sandal Hybrids
Footwear

Suicoke Drops Trio of Fall-Ready Sneaker-Sandal Hybrids

A premium cow suede upper meets a classic running sole.


Maison Margiela Drops Patchwork Sneaker in Fall-Ready "Olive"
Footwear

Maison Margiela Drops Patchwork Sneaker in Fall-Ready "Olive"

Retro joggers with military-inspired uppers.

ASICS Dresses Its GEL-Venture 6 in “Piedmont Grey” and “Vibrant Yellow”
Footwear

ASICS Dresses Its GEL-Venture 6 in “Piedmont Grey” and “Vibrant Yellow”

Finished with splashes of “Electric Blue”.

DRIVERS: Mark Arcenal and His 1997 Porsche 911 Carrera 4S 993
Automotive

DRIVERS: Mark Arcenal and His 1997 Porsche 911 Carrera 4S 993

The founder of ILLEST still sees the art in automotive.

Ibrahima Konaté on Football, Fans and Signing for Liverpool
Sports

Ibrahima Konaté on Football, Fans and Signing for Liverpool

The club’s new signing is looking forward to an exciting debut season.

Nike Goes Volt for Latest ZoomX Vaporfly Next% 2 Colorway
Footwear

Nike Goes Volt for Latest ZoomX Vaporfly Next% 2 Colorway

Certified to stop traffic on your daily run.

Swatch Launches BIG BOLD PLANETS Four-Piece Capsule Collection
Watches

Swatch Launches BIG BOLD PLANETS Four-Piece Capsule Collection

Colorful collection is out of this world.


Margaret Howell's Technical and Minimal Mizuno Collaboration Is Here
Fashion

Margaret Howell's Technical and Minimal Mizuno Collaboration Is Here

Protect yourself from the rainy weather this fall.

ADER error Features Exaggerated Headwear for FW21 "Un Nouveau Système" Collection
Fashion

ADER error Features Exaggerated Headwear for FW21 "Un Nouveau Système" Collection

With unbalanced shapes and loose cuts.

Chinese EV Maker XPeng Is Creating a Rideable Robot Unicorn
Tech

Chinese EV Maker XPeng Is Creating a Rideable Robot Unicorn

Coming with AI technology to navigate through obstacles and terrain.

Wong Kar Wai and Sotheby's to Auction Unseen 'In The Mood for Love- Day One' Footage
Art

Wong Kar Wai and Sotheby's to Auction Unseen 'In The Mood for Love- Day One' Footage

Auctioned as an NFT along with other film memorabilia.

Hulu Subscriptions Are Getting a Price Hike Next Month
Entertainment

Hulu Subscriptions Are Getting a Price Hike Next Month

But it won’t affect those with the Disney streaming bundle.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.