SZA Will Debut New Music From Her Upcoming Sophomore Album at Grey Goose Virtual Event

A one-night-only multisensory experience streamed to YouTube.

Music
2,342 Hypes 1 Comments

SZA is teaming up with up with Grey Goose for “In Bloom,” the vodka brand’s virtual music experience, to showcase new music from her upcoming sophomore album for the first time on July 1.

In partnership with the release of Grey Goose’s new line of low-calorie botanical and fruit-infused vodkas, SZA will serve as creative consultant for the one-night-only, multi-sensory experience.

“Working with an iconic brand like Grey Goose and getting to be their Creative Consultant has been a great experience,” said SZA. “I feel like ‘In Bloom’ really captures where I’m at right now, especially after a year and a half of lockdown, which is also why it feels like the best place to debut some of my new material.”

Filmed at Wisdome, an immersive art and music dome park in Los Angeles, free reservations for the event can be made on the “In Bloom” website. On July 1, attendees will receive a reminder to tune into the livestream on YouTube beginning at 9 p.m. EDT.

DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

In related news, check out SAINt JHN’s new song “Just For Me” featuring SZA.

Read Full Article

What to Read Next

Young Thug Debuts New Track From Upcoming Album 'Punk' at Rolling Loud Miami
Music

Young Thug Debuts New Track From Upcoming Album 'Punk' at Rolling Loud Miami

Dubbed “Tik Tok.”

Alicia Keys Shines in Her New "Underdog" Visual from Upcoming Album 'ALICIA'
Music

Alicia Keys Shines in Her New "Underdog" Visual from Upcoming Album 'ALICIA'

An emotional ballad for single mothers, young teachers, student doctors and more.

G-Eazy Enlists Lil Wayne, YG, Ty Dolla $ign and More for 'These Things Happen Too' Album
Music

G-Eazy Enlists Lil Wayne, YG, Ty Dolla $ign and More for 'These Things Happen Too' Album

Out this Friday.


Hunter Wants You To Explore The Beauty of the Outdoors
Footwear 

Hunter Wants You To Explore The Beauty of the Outdoors

Presented by Hunter
HYPEBEAST speaks to the creatives behind its “For The Outside World” campaign.

Seiko Presage Seeks Out Studio Ghibli's Castle in The Sky
Watches

Seiko Presage Seeks Out Studio Ghibli's Castle in The Sky

*will not control giant robots or offer access to unlimited power.

Is Lionel Messi Finally Set to Leave Barcelona This Summer?
Sports

Is Lionel Messi Finally Set to Leave Barcelona This Summer?

Signs suggest the end of an era could be approaching.

Bitcoin Falls Below $30,000 USD After Major Slump
Tech 

Bitcoin Falls Below $30,000 USD After Major Slump

Other cryptocurrencies have also seen a similar fall.

Salehe Bembury x New Balance 2002R "Water Be the Guide" Hydrates This Week's Best Footwear Drops
Footwear 

Salehe Bembury x New Balance 2002R "Water Be the Guide" Hydrates This Week's Best Footwear Drops

Bembury’s latest is accompanied by the Air Jordan 1 Low “Neutral Grey,” the Extra Butter x adidas ‘Happy Gilmore’ 25th anniversary collection and more.

Supreme Summer 2021 Tees Release Info
Fashion

Supreme Summer 2021 Tees Release Info

Another chance to get your hands on the KAWS Chalk Box Logo.


LAKH SIGNATURE Releases "Remapped Utility" Functional Collection
Fashion

LAKH SIGNATURE Releases "Remapped Utility" Functional Collection

Featuring magnetic V-BUCKLE straps.

Newest Trailer for James Gunn’s ‘The Suicide Squad’ Shows a Delightful Gathering of DC Delinquents
Entertainment

Newest Trailer for James Gunn’s ‘The Suicide Squad’ Shows a Delightful Gathering of DC Delinquents

Each chosen for their ‘completely unique set of abilities.’

Offspring's Reebok Workout Plus Ice Celebrates Its "Community"
Footwear

Offspring's Reebok Workout Plus Ice Celebrates Its "Community"

While throwing it back to the ’90s.

eBay Reveals That Formula 1 Drivers Trading Cards Are Picking Up Speed
Gaming

eBay Reveals That Formula 1 Drivers Trading Cards Are Picking Up Speed

Max Verstappen cards are leading the pack at $6,150 USD.

Pokémon Begins Its Five-Year-Long "Soratobu Pikachu" Okinawa Travel Project
Travel

Pokémon Begins Its Five-Year-Long "Soratobu Pikachu" Okinawa Travel Project

There are special planes, buses, trains, and even an Okinawa-exclusive ‘Pokémon GO’ Pikachu.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.