New Balance Redresses Its 1010 Skate Silhouette for “Grey Day”
‘90s-inspired style meets comfortable innovation.



After unveiling three takes of its classic 574 silhouette in celebration of “Grey Day”, New Balance now adds its skate-inspired 1010 sneaker to the party, continuing to pay tribute to the colorway the brand became renowned for.
Blending ‘90s-inspired style with cutting edge design, the 1010 is a sneaker built for purpose. Boasting a suede and mesh upper, this nostalgic shoe sits atop a plush FuelCell foam midsole which delivers both comfort and added stability, while a padded tongue enhances both too.
Arriving in a subtle “Grey Heather” colorway, the sneaker’s no-sew overlays finish off its truly understated look, while also in-keeping with its a sleek and minimalist aesthetic.
New Balance’s 1010 silhouette is available to buy now from the brand’s online webstore, retailing at $109.99 USD.
In other news, New Balance has linked with BAPE for its “Apes Together Strong” collaboration.