Euforeia Opposes the Ordinary and Laced up Everyone with Free Gloves at HYPEGOLF in Miami

Beyond its gloves, the brand also brought the vibes and even a dirt bike to the course.

Fashion 
948 Hypes 0 Comments

Known for its more rebellious outlook towards the game of golf, Euforeia didn’t hold back for the first ever HYPEGOLF Invitational in Miami Beach, Florida last week. The brand came through both generously and defiantly with what they had in store.

For starters, Euforeia hooked everyone up at the event with complimentary gloves. Euforeia debuted their patented Primo gloves and each of its three glove models were given thorough test runs by the guests, and were offered to keep them after they found their perfect match. The Viceroy, the brand’s magnum opus, is a next-gen golf glove that combines luxurious Italian lambskin leather fit with their specially formulated PRIMOCOOL material that not only keeps your hand cool and dry but also replicates the same feel as that of a traditional leather glove. The Tourismo is similar to the Viceroy, but geared more to the golfers who wanted something familiar as it utilizes a traditional Cabretta leather palm. For women, Euforeia provided its Poppy glove which also features the same high quality Italian lambskin leather and inventive features like a speed closure system at the wrist and moisture wicking materials.

Beyond the gloves given out, Euforeia wanted the guests of HYPEGOLF Miami to learn a bit more about the history of the brand, by bringing 2021 Arenacross Champion Kyle Peter’s championship-winning dirt bike to the course. The founder, Patrick Farris was brought up outside of golf actually, racing motocross for most of his life before finding this great game. The brand continues to harness the energy from motocross and action sports into Euforeia, giving it an edgier appeal than standard golf brands.

Check out both the recap imagery above and Euforeia’s own video taken at HYPEGOLF Miami below.

Read Full Article

What to Read Next

Titleist Brought out Golfers' Creative Sides at HYPEGOLF Miami Invitational
Sports 

Titleist Brought out Golfers' Creative Sides at HYPEGOLF Miami Invitational

Presented by Titleist
Guests were encouraged to customize their golf balls before tackling the Closest-to-the-Pin challenge.

Roger Dubuis Brought Elevated Lifestyle and Luxury to HYPEGOLF Miami
Watches

Roger Dubuis Brought Elevated Lifestyle and Luxury to HYPEGOLF Miami

Presented by Roger Dubuis
Five-figure timepieces, Lamborghinis, and a chance to win a $73,000 USD Excalibur.

VESSEL's Latest Line of Bags Took Center Stage at HYPEGOLF Miami Invitational
Fashion

VESSEL's Latest Line of Bags Took Center Stage at HYPEGOLF Miami Invitational

Presented by Vessel
The brand also raffled off custom embroidered bags to guests of the private event.


Michelob ULTRA Organic Seltzer Built a Bar Inside a Sand Bunker at HYPEGOLF Miami
Food & Beverage 

Michelob ULTRA Organic Seltzer Built a Bar Inside a Sand Bunker at HYPEGOLF Miami

Presented by Michelob ULTRA Organic Seltzer
Giving hole 13’s infuriating sand trap a refreshing twist.

#UGGPride Reveals All-Gender Capsule Collection To Celebrate Pride Month 2021
Fashion 

#UGGPride Reveals All-Gender Capsule Collection To Celebrate Pride Month 2021

Presented by UGG
Celebrating self-expression, self-identity and love.

Nike Dunk Low Revealed in "Team Red"
Footwear

Nike Dunk Low Revealed in "Team Red"

Featuring two-tone colorblocking and a rich burgundy shade.

A Virtual Gucci Bag Sold For More Money on Roblox Than The Actual Bag
Fashion

A Virtual Gucci Bag Sold For More Money on Roblox Than The Actual Bag

The in-game accessory sold for approximately $4,115 USD.

Early Look at the Air Jordan 36
Footwear

Early Look at the Air Jordan 36

Debuted in-game by the Celtics’ All-Star Jayson Tatum.

Paris Saint-Germain Opens First European Club Retail Store in North America
Sports

Paris Saint-Germain Opens First European Club Retail Store in North America

Touching down at the Westfield Century City Mall in Los Angeles.


Nike Expands the Dunk Low "Animal" Pack With This Stark Black and Gray Style
Footwear

Nike Expands the Dunk Low "Animal" Pack With This Stark Black and Gray Style

If you look closely, you’ll see the tonal animal print graphics on its suede overlays.

Watch Zion Williamson Explain the Significance of His Jordan Zion 1 "Marion" Colorway
Footwear

Watch Zion Williamson Explain the Significance of His Jordan Zion 1 "Marion" Colorway

A makeup that nods to his South Carolina upbringing.

Amazon Acquires MGM Studios for $8.45 Billion USD in Landmark Deal
Entertainment 

Amazon Acquires MGM Studios for $8.45 Billion USD in Landmark Deal

The retail giant now has access to thousands of legacy titles and new releases.

Kiko Kostadinov Partners With retaW for Solid Perfume
Design

Kiko Kostadinov Partners With retaW for Solid Perfume

The London-based designer’s first scent.

Jaden Thompson is a Rising Force in U.K. House Music
Music 

Jaden Thompson is a Rising Force in U.K. House Music

The British artist on adapting his output for a post-pandemic world.


More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.