Apple Finally Drops AirTags, Releases Optional Hermès Straps

Never lose your keys again, thanks to FindMy.

Tech
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Apple has finally released its AirTags accessory, announcing the new device at its Spring Loaded event on Tuesday.

The device will connect to Apple’s FindMy app to ensure that whatever they’re attached to can be easily located. Apple has even fitted the lightweight, water-and dust-resistant AirTags with speakers to make the search that much easier, with a small cover that makes it simple to change the battery.

For a sufficiently premium touch, Apple has again partnered with luxury house Hermès for some high-end leather straps. There will also be more affordable straps on hand. This follows a series of Hermès-made Apple Watch straps, demonstrating an expanding selection of co-branded leather accessories.

“We’re excited to bring this incredible new capability to iPhone users with the introduction of AirTag… to help them keep track of and find the important items in their lives,” said Kaiann Drance, Apple’s vice president of worldwide iPhone product marketing in a statement. “With its design, unparalleled finding experience, and built-in privacy and security features, AirTag will provide customers with another way to leverage the power of the Apple ecosystem and enhance the versatility of iPhone.”

Apple fans can begin ordering AirTags on April 23 for $29 USD apiece, with a four-pack of AirTags available for $99 USD.

Here are all of the biggest announcements from the Spring Loaded event.

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