FiSN Opens The Doors to Its Shenzhen-Based Concept Store
The space pays homage to the Chinese coastal city.










After teaming up with HYPEBEAST for a collection and Shanghai pop-up earlier this year, FiSN now opens the doors to a second physical location, this time based in the Chinese coastal city of Shenzhen.
FiSN — which simply stands for “Future Is Now” — returns to the city in which the brand’s story began, with a space dubbed “FiSN COAST” that pays homage to Shenzhen with various shades of blue, and an all-new wave icon which too embraces the southern Chinese vibe.
To accompany the store opening, FiSN has also launched a concise collection to celebrate the opening, which can be purchased exclusively in-store. Take a look inside FiSN COAST in the slideshow above, or visit the store within the sophisticated shopping grounds of Shenzhen.
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