Reality to Idea Partners With Kingsford on a Fiery New Grill Top
Dropping today exclusively on the NTWRK app.
Charcoal company Kingsford is back with its second collaboration of the year — this time with Joshua Vides‘ creative studio, Reality to Idea.
Earlier in the year, they dropped a custom grill top with celebrity jeweler, Ben Baller, which sold out in minutes. The latest iteration features Kingsford’s brand new Everdure Cube™ grill overlaid with the studio’s monochromatic aesthetic. Speaking on the partnership, the RTI founder spoke about how his own fuel to create paired well with “Kingsford’s fiery spirit,” adding, “together we’ve created a wonderful blend of cultural elements that we hope will ignite curiosity in a whole new wave of grillers.”
Vides has dabbled in several collaborations recently, most notably a capsule collection with BMW. The exclusive collaboration with Kingsford will retail for $495 USD and only be available on the NTWRK app today at 2:30pm PST.
Elsewhere, Phaidon’s 2022 artbook catalog is packed with new titles.
