Baracuta Hits The Road For European Tour With Latest Jaguar Partnership
Delivering a customized E-TYPE and capsule collection.
Following the release of sought-after collaborations with the likes of WACKO MARIA and Needles, heritage British brand Baracuta has teamed up with luxury car manufacturer Jaguar for its latest campaign “The Next Classic Guide”.
Inspired by the intersection of fashion, art and architecture, the brand enlists content curator and brand consultant Samutaro to inaugurate the unique project. Beginning at the Jaguar Design Studio in the U.K. the two brands are set to travel across Europe visiting Germany, Spain, Belgium, The Netherlands and Czech Republic before reaching their final destination, Milan in time for Milan Fashion Week 2022. Throughout the stops, they will meet with a diverse selection of creatives and digital pioneers to share their experiences of the worlds of fashion and automotive, updated onto the interactive “Next Classic Guide”.
As well as a guided tour, a customized Jaguar E-PACE complete with tartan interiors matching the tartan roof is inspired by Baracuta’s iconic G9 Harrington Jacket, rounded off with a custom courtesy light shining the Baracuta logo. The collection also arrives with a limited-edition reflective G9 Harrington Jacket featuring Jaguar’s logo on the forearm.
For more information on the exclusive Baracuta x Jaguar collaboration and updates on the journey visit the dedicated website.
