Fashion Our Future 2020, an organization with a mission to inspire “Americans to use their voice and generate positive change beyond the runway,” has launched its online store, and its first drop is a concise lineup of exclusive merch in collaboration with the likes of Off-White™, Studio 189, Fe Noel and Tanya Taylor. The campaign is being led by Virgil Abloh and aims to encourage people to cast in their votes for the upcoming election.
Dubbed “Be a Model Voter,” the lineup includes a set of pieces enlivened by graphics and vibrant pop colors — graphic T-shirts by Off-White™, a face mask from Studio 189, a bandana by Fe Noel and a tote bag from Tanya Taylor. Coming in black and white colorways, Off-White™’s graphic tees are emblazoned with the words “MODEL VOTER” at the front, complemented by “VOTE FASHION OUR FUTURE 2020” at the back. Another highlight in the capsule is Studio 189’s Ayumi Face Mask. The mask is imbued with vivid blue-red tie-dyes, accented by the call-to-action “Vote” embroidered along the bottom-left corner. Other pieces like the tote bag and bandana scarf round off the concise lineup.
Fashion Our Future 2020’s capsule is currently available on The RealReal’s website, ranging from $20 – $45 USD — shoppers will be prompted to register to vote at the point of purchase.
In case you missed it, here’s a look at Off-White™’s new London flagship.