Continuing its string of viral marketing campaigns, Burger King is now offering free Whoppers to Bronx residents that have enduring Joker stairs visitors. Following the theatrical release of Todd Phillips film, fans have flooded the Bronx between Shakespeare and Anderson avenues at West 167th Street to reenact iconic Joaquin Phoenix‘s Joker dance.
In a pretty obvious ploy to poke fun at McDonald’s Ronald McDonald mascot, promos for the timely campaign makes constant note of how “clowns can be annoying.” After The King does his best rendition of the dance, the clip ends with the phrase, “And put on a happy face.” Bronx residents who order Burger King through Uber Eats can now receive a free Whopper by entering the code “KINGSTAIRS.”
Take a look at Burger King’s playful promo video for the special offer above.
More brilliance from Burger King:
Burger King is offering a free Whopper via Uber Eats to anyone who lives in the Bronx for having to deal with all the annoying “clowns” taking photos on the iconic “Joker stairs” pic.twitter.com/VPA0YxinTj
— Matthew Kobach (@mkobach) 7 January 2020
For more food and beverage news, Coca-Cola Japan is set to introduce a limited Strawberry Coke flavor.