Instagram Has Begun Hiding Like Counts

Rolling out for certain countries and users.

Tech
20,667 Hypes 18 Comments

Instagram is trialling hiding the number of likes a post gets from other users. Announcing the test — which is currently taking place in Australia, Brazil, Canada, Ireland, Italy, Japan and New Zealand — Instagram explained that it wanted “your friends to focus on the photos and videos you share, not how many likes they get.” The news comes after a leak in April, which gave a first look at the feature.

Going on to explain how the new feature would work, Instagram added that “you can still see your own likes by tapping on the list of people who’ve liked it, but your friends will not be able to see how many likes your post has received.” Currently, the test is only affecting “some users” in the seven selected countries, but the photo-sharing service continued that it was “looking forward to learning more about how this change might benefit everyone’s experience on Instagram.”

In related news, engagement with Instagram influencers is currently at an all time low.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

372 Users Online

What to Read Next

BEAMS & Insonnia Projects Rework Vintage Rage Against the Machine T-Shirts
Fashion

BEAMS & Insonnia Projects Rework Vintage Rage Against the Machine T-Shirts

Featuring rare Barbara Kruger prints from the late ’80s to early ’90s.

Gucci Drops Jeans Decorated With Padded-Appliqué Brooches
Fashion

Gucci Drops Jeans Decorated With Padded-Appliqué Brooches

From the label’s Pre-FW19 collection.

Watch Donald Glover, Seth Rogen & Billy Eichner Reinvent "Hakuna Matata" in New 'The Lion King' Featurette (UPDATE)
Entertainment

Watch Donald Glover, Seth Rogen & Billy Eichner Reinvent "Hakuna Matata" in New 'The Lion King' Featurette (UPDATE)

Along with new scenes of their Simba, Pumbaa and Timon counterparts.


Sotheby's Sold Rare Sneaker Collection for $850,000 USD (UPDATE)
Footwear

Sotheby's Sold Rare Sneaker Collection for $850,000 USD (UPDATE)

However, the Nike “Moon Shoe” is still available, expected to bring in $160,000 USD.

Mizuno Goes Futuristic With Its New rhrn Sneaker
Footwear

Mizuno Goes Futuristic With Its New rhrn Sneaker

Utilizing its INFINITY WAVE sole technology.

Nike's Colin Kaepernick Commercial "Dream Crazy" Has Been Nominated for an Emmy
Entertainment

Nike's Colin Kaepernick Commercial "Dream Crazy" Has Been Nominated for an Emmy

“Believe in something, even if it means sacrificing everything.”

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.