adidas Originals LXCON Receives Bold New Branding

With large “LXCON” text.

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Footwear
7,391 Hypes 6 Comments

adidas Originals is releasing a bold new update to its black, and white colorways of the LXCON. The lightweight sports shoe now receives large “LXCON” branding printed on its mesh uppers.

Each model will receive contrasting white or black letters across the entire lateral portion of the shoe. The colorway will also see tonal “Three Stripes” branding that acts as eyelets for the lacing system and translucent plastic piping that helps secure the foot in place — the piping also extends to the back and acts as a heel pull loop.

As with past LXCON models, this sneaker comes equipped with adidas‘ Adiprene cushioning at the midfoot. Look for these to drop on adidas.com later in the month for a retail price of $120 USD.

In other footwear news, check out this Instagram account dedicated to calling out pastors with expensive sneakers.

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adidas Originals LXCON Large Logo

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