Ignored Prayers Returns With Synesthesia-Inspired FW19 Collection

After a year-long break, the LA-based brand is back.

By
Fashion
4,537 Hypes 3 Comments

After taking a year to reflect on the brand’s style and identity, Ignored Prayers returns with a lookbook for Fall/Winter 2019. Inspired by the concept of synesthesia, a perceptual phenomenon in which one sensory or cognitive pathway involuntarily leads to another — like when one sees colors when hearing a sound or experiencing a taste — the Los Angeles-based brand focuses on pigment-dyed cottons, neon inks and puff prints to tell a visual story through design elements.

The brand’s fifth drop features oversized hoodies, long sleeves and T-shirts emblazoned with “Synesthesia” and “v.E.A.R.,” otherwise known as Visually Evoked Auditory Response, in pharmaceutical-style branding. Interested by the conceit of how psychedelics in low dosages “help connect the dots inside our minds,” Ignored Prayers specifically took inspiration from psilocybin to create the playful designs found throughout the collection.

Showcasing more literary influences, a quote by American novelist James Baldwin is printed on the inside of a neon yellow shirt, a feature hidden to all but the wearer. Elsewhere, a quote from Shakespeare’s All’s Well That Ends Well is printed in large script on the back of a work shirt and T-shirt: “Love all, trust a few, Do wrong to no one.” Bringing the collection together is the brand’s “OG Hands” motif. The latest range of colors, graphics and messages reflect the brand’s confident move towards a new stylistic direction.

Starting December 5, the fifth drop will go live at stockists across the globe, including HBX.

Several other graphically-inclined streetwear imprints recently showcased seasonal styling, including Stray Rats and Fear of God ESSENTIALS.

View this post on Instagram

Drop 5: Next week… ???

A post shared by Ignored Prayers™ (@ignoredprayers) on

Read Full Article

What to Read Next

NSU Art Museum Spotlights Works by KAWS, FriendsWithYou & More in "Happy!" Exhibition
Arts

NSU Art Museum Spotlights Works by KAWS, FriendsWithYou & More in "Happy!" Exhibition

Featuring a full recreation of Kenny Scharf’s psychedelic ‘Cosmic Caven’ installation.

Louis Vuitton Objets Nomades Taps Andrew Kudless for Design Miami Installation
Design

Louis Vuitton Objets Nomades Taps Andrew Kudless for Design Miami Installation

The first American designer to partner on the limited-edition collection.

New York Sunshine Builds Special Nike Air Force 1 For UNKNWN's New Wynwood Store
Footwear 

New York Sunshine Builds Special Nike Air Force 1 For UNKNWN's New Wynwood Store

Dubbed the “Install Team AF2.0”


Palace and Reebok Reunite for Ripple-Soled Workout Mid Sneakers
Footwear

Palace and Reebok Reunite for Ripple-Soled Workout Mid Sneakers

Primary color makeups and D-ring eyelets.

New Study Reports 60% of Counterfeit Purchases Were Made On Purpose
Fashion 

New Study Reports 60% of Counterfeit Purchases Were Made On Purpose

Consumer demand is high for fakes.

Willem Dafoe Dog Sleds Across the Tundra in Disney+'s New Movie 'Togo'
Entertainment

Willem Dafoe Dog Sleds Across the Tundra in Disney+'s New Movie 'Togo'

Based on the same story as the 1995 animated film ‘Balto.’

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.