Mad Dog Jones Illustrates the "Heavy Transparency" Collection by Diesel
Sporting translucent cases and straps that fade from indigo to crystal clear.
Known for its production of denim, Diesel presents the “Heavy Transparency” collection — a selection of watches that embodies the essence of its blue jeans. Amplifying the timepieces, illustrator Mad Dog Jones brings bright colors and surrealism to a lookbook spotlighting the capsule.
Available in some of the brand’s most popular styles, the Mega Chief (DZ4487) and MS9 3-Hand (DZ1868), the duo features translucent cases and straps that fade, just as denim does, from indigo blue to crystal clear alongside natural-colored dial accents, reminiscent of the garment’s stitching. As the inclusion of smokey dials aesthetically connects the pieces, the contrasting utility of the duo creates two distinct offerings: as the Mega Chief’s chronograph design leans towards a sporty use opposed to MS9 3-Hand’s sleek style-oriented structure. Technical capabilities, such as handling 5 ATM of pressure and a quartz powered movement system, complete the seasonal line.
Scroll through the images above, and shop the capsule online via Diesel’s website.