Kanye West Teases YEEZY BOOST 700 In "Frozen Yellow" Style Colorway

Alongside vintage Columbia gear.

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Kanye West has been unstoppable on Twitter lately as he’s teasing more news on the fashion, footwear and music side of things. After just previewing a showroom filled with tons of new YEEZY sneaker colorways in addition to never-before-seen models, ‘Ye is back to give us a slightly closer look of what looks to be a “Frozen Yellow”-inspired adidas YEEZY BOOST 700 — also loosely referred to as the Wave Runner silhouette.

The kicks in question can be seen in the early shot of a table filled with YEEZY kicks. Kanye also props the sneaker next to some vintage Columbia gear for “reference.” We can speculate that the materials used on this “Yellow” version will be the same as the ones utilized on the original Wave Runner. It’s still too early to tell if this is part of a general roll out soon but stay tuned with us as more information comes along.

In the meantime, check out the adidas YEEZY 500 “Utility Black” and a reworked YEEZY 700 model in the same color.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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