Spotify's Latest Ads Are Based Around the Weirdest Playlist Names

“Global warming is real…let’s dance.”

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For its latest ad campaign, Spotify chose to celebrate the unique titles its users give their playlists. The ads will come in the form of placements on mobile platforms that display various creative and interesting playlist titles for users in San Francisco, Los Angeles and New York. Additionally, Spotify released three videos featuring Joe Jonas, Alessia Cara, DNCE and D.R.A.M. trying to understand why their songs are included in the peculiarly named playlist with absurd reenactments. Check out Spotify’s creative ad campaign videos below and let us know what you think.

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