Apple Debuts Pixar-Inspired "Share Your Gifts" Holiday Ad
Featuring music from Billie Eilish.
Apple released the newest addition to its annual holiday ads, this time taking aesthetic inspirations from Disney’s Pixar. In the animated visual above, we follow a creative girl and her dog. The girl keeps her creations hidden from the world until one day they’re scattered across her town. She’s embarrassed when people find them, only to discover that her talents are enjoyed by everyone.
The three-minute spot, entitled “Share Your Gifts,” features music from 16-year-old singer/songwriter Billie Eilish. Below, is a behind the scenes video showcasing several additional scenes from the ad, which also delves into how the short came into production, as well as a featurette on Eilish.
Here’s the full version of Billie Eilish’s “Come out and Play” from the campaign ad.