New Balance Debuts 'Evangelion'-Themed Runners

A trio of impactful Fresh Foam Cruz models.

Footwear
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After teaming up with affordable Japanese retailer GU, Evangelion introduces a trio of mecha-inspired New Balance silhouettes. The Fresh Foam Cruz silhouette sports three different makeups directly influenced by the colors worn by the anime’s giant robots.

Referencing the Evangelion Unit-01, Unit-02 and Unit-03 models, the first two styles (FIRST and SECOND IMPACT) boast bold, colorful detailing, including blue/yellow/red or grey/red/yellow uppers and midsoles. The THIRD IMPACT does away with the mismatched accents on the medial and lateral sides; instead, it juxtaposes muted black and grey hues with a speckled midsole. Thematic prints on the midsoles and outsoles feature jargon taken from the show (like “EVA-08” and “EVA 01 – TEST TYPE”), complemented by the logo of the NERV organization on the tongue.

Take a closer look at the collaboration on New Balance Japan’s website, where they’ll drop on October 12.

Most recently, New Balance’s X-90 received a grey suede makeover

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‘Evangelion’ x New Balance Fresh Foam Cruz U YT2

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