Independent fashion house Casely-Hayford will open its first flagship store in Marylebone in celebration of its 10 years leading British luxury fashion. Located on Chiltern Street, the new retail space will offer ready-to-wear collections, made-to-measure pieces for men and women, as well as their other bespoke services inside of the location’s intimate apartment interior.
Designed in collaboration with London-based interior designer Studio Ashby, the store will utilize household aesthetics like earthy tones, textures, and patterns across its two floors. The location will be decorated with mid-century furniture and antiques from different parts of the world, a nod to the brand’s sophistication. “The store’s interior embraces color, warmth, sophisticated texture, restrained maximalism, and a culturally rich palette. It brings together high and low art forms and celebrates simple ornamentation,” co-founder Joe Casely-Hayford states in a press release. “These are all aspects we strive to achieve through each collection we design.”
Check out the gallery of the store’s interior above and share your thoughts below.
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