WILLY CHAVARRIA Unveils "American Me" Campaign Visuals for Its Fall/Winter 2017 Collection

Hitting the streets of Brooklyn.

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Fashion
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WILLY CHAVARRIA recently unveiled new visuals — consisting of an editorial-style lookbook and video — for its Fall/Winter 2017 lineup. First teased earlier in the year through basic collection imagery, the brand this time takes to Brooklyn’s gritty backdrop to present its “American Me” campaign for the aforementioned range.

Oversized silhouettes, taking the form of trousers, crewneck pullovers and a statement denim button-down top, exhibits a revolving activewear theme with tracksuits, printed sweatshirts and a branded cap all making noteworthy appearances. Flip through the images above and video below for a closer look.

In case you missed it, check out UNIQLO JEANS and J BRAND’s latest campaign.

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Videographer
Michael Cho

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