DTLR & New Balance Create a 530 for St. Jude Children's Research Hospital

100% of profits go to charity.

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Renowned retailer DTLR has teamed up with New Balance for a good cause; as the St. Jude Children’s Research Hospital’s very first “Urban Retail chain” partner, DTLR is taking part in a new shoe collaboration to support the popular hospital’s medical efforts.

With 100% of the profits going towards funding St. Jude Children’s Research Hospital, DTLR and New Balance have produced a new Premium Burgundy 530. Outfitted with a high-end suede upper, the new 530 boasts a leather vamp overlay and a vibrant, clean blend of red coloring and gold accents. Staying true to the reason behind its release, the new design also includes a removable hangtang with the official St. Jude logo and a footbed adorned with a custom heart creation.

You can take a look at DTLR and New Balance’s new 530 collaboration above, while the product will retail for $130 USD starting this Friday, September 29.

Earlier this month, DTLR teamed up with STARTER and the NBA to pay homage to ’90s varsity jackets.

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