Dickies Celebrates the 874 Work Pant's 50th Anniversary

How do you wear yours?

Fashion
12.2K 0 Comments

The Dickies 874 work pant was first made in 1967 and this year marks the 50th anniversary of the staple trouser. To celebrate, the brand has launched a new campaign — called “How Do You Wear Yours” — showing off a selection of ways in which the hardwearing trousers can be styled and spotlighting their versatility. The campaign stars a variety of UK-based local celebs, crossing over from music to skateboarding.

The last big drop from Dickies saw them collaborate with London store Slam City Skates. We caught up with the seminal skate shop to discuss why they wanted to work with the classic menswear brand.

Read Full Article
Text By
Share this article
In this Article

What to Read Next

TUMI Celebrates 50th Anniversary with “Made for You Since 1975” Campaign
Fashion

TUMI Celebrates 50th Anniversary with “Made for You Since 1975” Campaign

Spotlighting new offerings from its iconic collections.

Saturdays NYC x Dickies Partner on More Versatile Pants
Fashion

Saturdays NYC x Dickies Partner on More Versatile Pants

The seasoned pair grinds out another adaptable lineup of trousers and shorts.

UNDERCOVER Is Celebrating Hello Kitty's 50th Anniversary With New Sanrio Collab
Fashion

UNDERCOVER Is Celebrating Hello Kitty's 50th Anniversary With New Sanrio Collab

With sweatshirts, T-shirts, tote bags, caps and pouches covered in beaded and embroidered takes on Sanrio’s famous characters.


BMW M Hybrid V8 Gets Special 50th Anniversary Livery for 12 Hours of Sebring
Automotive

BMW M Hybrid V8 Gets Special 50th Anniversary Livery for 12 Hours of Sebring

Paying homage to five decades of BMW’s motorsport legacy in North America, tracing back to its 3.0 CSL.

Wiz Khalifa & Teyana Taylor to Star in New Netflix Hip-Hop Movie
Music

Wiz Khalifa & Teyana Taylor to Star in New Netflix Hip-Hop Movie

Filming on “The After Party” has reportedly already started.

Outlier Reveals a Blacked-Out Range for Fall
Fashion

Outlier Reveals a Blacked-Out Range for Fall

Stay stealthy.

XXYYXX Releases His First Track in 2 Years
Music

XXYYXX Releases His First Track in 2 Years

Listen to “I Don’t” here.

Lamborghini Unveils the Supercharged Huracán Super Trofeo Evo
Automotive

Lamborghini Unveils the Supercharged Huracán Super Trofeo Evo

Another step up.

Nike Will Revisit Placing Branded Logos on the SB Dunk High
Footwear

Nike Will Revisit Placing Branded Logos on the SB Dunk High

Believed to be part of a U.S. patriotic-themed release.


Lil Yachty Shares Another Snippet From ‘Lil Boat 2’
Music

Lil Yachty Shares Another Snippet From ‘Lil Boat 2’

“Skate with extended clips.”

Roc-A-Fella Records Legend Dame Dash Is Selling His Sneaker Collection
Footwear

Roc-A-Fella Records Legend Dame Dash Is Selling His Sneaker Collection

Get in on the action.

Nike's Air More Uptempo Becomes a Sneakerhead's Dream Couch
Design

Nike's Air More Uptempo Becomes a Sneakerhead's Dream Couch

Faux Air units included.

'GQ' Unveils "The Coolest Designers on the Planet" Collection
Fashion

'GQ' Unveils "The Coolest Designers on the Planet" Collection

Including AMI, Kinfolk and United Arrows & Sons.

adidas Attempts to Woo Giannis Antetokounmpo With a Van Full of Gear
Sports

adidas Attempts to Woo Giannis Antetokounmpo With a Van Full of Gear

Will the “Greek Freak” make the move over to the Three Stripes?

More ▾