adidas Originals by Alexander Wang Season 2 Lookbook Is a Raving Cyclist's Dream

With NYC receiving special advanced deliveries.

By
Fashion
35,455 Hypes 0 Comments

After dropping off a teaser video for Season 2 of his collaborative effort with adidas Originals, Alexander Wang and the Three Stripes give us our first look at the drop 1 campaign shot by Juergen Teller. The new unisex collection is a nod to rave and cycling culture and the new campaign is the story of a tribe of New York bike messengers fueled by adrenaline and excess and embodying the spirit of freedom. Bright rave-friendly neon yellow is prominently featured on the collection with black pieces adding contrast and more toned down looks. Within the collection, traditional sportswear tees, hoodies and shorts are paired with cycling friendly jerseys, shorts and leggings. Rounding out the collection, the AW Hike Lo meshes BOOST technology with rubber outsoles and suede uppers and is finished off with a unique silicon dots Three Stripes branding on the lateral panel.

The adidas Originals by Alexander Wang Season 2 collection will release on August 5 at select Alexander Wang and adidas Originals stores as well as adidas.com and alexanderwang.com. However, those in New York City tomorrow will have the chance to order pieces from the collection first by texting 917-512-7715 and product codes found on posters around the city with orders being delivered on Monday, July 31 via bike messengers dressed in the collection.

Check out the campaign’s lookbook above and the products below and let us know if this is cop or drop.

Read Full Article
Photographer
Juergen Teller
Image Credit
adidas Originals

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

1123 Users Online

What to Read Next

Anti Social Social Club & Vans Are Back With "Reverse Colorways" to their DSM-Exclusive Pack
Footwear

Anti Social Social Club & Vans Are Back With "Reverse Colorways" to their DSM-Exclusive Pack

Releasing this weekend.

RSVP Gallery Spotlights Off-White™'s 2017 Fall/Winter Collection in Latest Editorial
Fashion

RSVP Gallery Spotlights Off-White™'s 2017 Fall/Winter Collection in Latest Editorial

Highlighting the “Seeing Things” range with youthful vibes.

A$AP Twelvyy Drops an New Anthem for the Underdogs, "Periodic Table"
Music

A$AP Twelvyy Drops an New Anthem for the Underdogs, "Periodic Table"

The latest single off his anticipated debut album, ‘12.’


Amazon Introduces 'The Hub' for More Convenient Deliveries to Your Apartment
Tech

Amazon Introduces 'The Hub' for More Convenient Deliveries to Your Apartment

Convince your landlord to get one.

Wonderwall Built a Garden Entirely out of Sneakers for Nike Air Max's 30th Anniversary
Arts

Wonderwall Built a Garden Entirely out of Sneakers for Nike Air Max's 30th Anniversary

Blending futuristic design cues with traditional Japanese elements.

Young Thug & Rae Sremmurd Collide on New Davido Track, "Pere"
Music

Young Thug & Rae Sremmurd Collide on New Davido Track, "Pere"

Produced by DJ Mustard.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.