New Balance Introduces the Color-Changing Visaro 2.0 "Force"
From “Dark Denim” to “Ozone Blue.”
New Balance is taking football boot design to a whole new level with the Visaro 2.0 “Force.” A no-doubt attention-grabber, the latest iteration of the brand’s flagship football boot’s upper shifts from “Dark Denim” to “Ozone Blue” when pressure is applied to its construction. Said Richard Wright, General Manager of New Balance Football, of the drop:
We are excited to reveal the Visaro Force, a truly innovative concept for New Balance Football. Dealing with pressure when controlling the ball is something our Visaro players know all about and we loved the idea that this could be demonstrated through a visual change on the upper of the boot. We look forward to seeing it on the pitch with our Visaro players.
The limited “Force” edition of the Visaro 2.0 drops this Thursday, April 13, at select New Balance retailers.
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