A Closer Look at How John Geiger's Breakthrough 001 Shoe Is Made
Behind the scenes with the custom sneaker king.
Through the creation of his 001 shoe last year, prolific sneaker customizer John Geiger established himself as a bonafide footwear designer in his own right thanks to the 001 silhouette’s sleek form that blends both luxury and streetwear aesthetics. Now a new video goes behind the scenes in Geiger’s studio to reveal how each pair is created, from the prototyping, leather cutting, stitching and right down to the final sign-off.
The John Geiger Collection 001s are set for a limited release at MRKT DEUX on February 24 in their Hollywood store in Los Angeles. February 25 will see a worldwide release at JohnGeigerCo.com. Pricing for the kicks are at $595 USD.