Tourne de Transmission Goes Retro for Fall/Winter 2017 "NOWHERE" Video Lookbook
Industrial London feels.
A multi-dimensional first look at UK-based Tourne de Transmission‘s Fall/Winter 2017 range has been unveiled. The grainy editorial, created by visual artist Kalina Pulit and stylist/art director Jordan Schneider, highlights the main items from the brand’s latest seasonal collection. The editorial, that was captured by both film and VHS video, takes place on the streets of London and portrays a melancholic aesthetic. Graeme Gaughn, the brand’s chief creative director, spent his teenage years being influenced by nineties grunge, skater-boy experiences and moody political ruminations so it comes as no surprise that his “NOWHERE” line takes its name from a track/album by Ride — a ’90s British shoegaze rock band. The somber-colored collection is comprised of a range of items from industrial-styled coats, printed tees, jackets, and accessories, most of which are branded with “NOWHERE” in bold typeface. You can check out the key pieces from the collection above and watch the video below.
In other fashion news, Naked & Famous have collaborated with Capcom to create Street Fighter II-inspired jeans.
