Noah Reveals Capsule Alongside English Rock Band The Cure
Featuring the band’s classic artwork and graphics.












Having revealed an exclusive collection for Mr. Porter earlier this month, Brendon Babenzien‘s Noah label has now announced a collaboration with legendary British band The Cure. The resulting collection features a range of classic Noah pieces and everyday staples — such as graphic tees, hoodies and light jackets — that have been finished with The Cure logos and imagery taken from some of the band’s cover art.
These pieces include a white T-shirt emblazoned with the pastel-hued cover of The Cure’s 1979 album Boys Don’t Cry, as well as a Harrington jacket bearing the words “Standing on the beach, staring at the sea,” which is the name of a compilation album released by the band in 1986.
The full Noah x The Cure collection is set to drop on November 30 at the brand’s New York and Tokyo stores, online shop as well as Dover Street Market London, DSMNY, DSM Singapore, COMME des GARCONS Korea, Slam Jam and SSENSE on November 30. Besides this exciting range, Noah’s Babenzien has also recently revealed his first collection as creative director of Billionaire Boys Club’s Bee Line label.