It’s been a big year for cult label Fiorucci, with the brand relaunching after almost 15 years away and celebrating the 50th anniversary of its founding. In its initial existence, the Milan-based brand was known for its iconic denim pieces and graphic prints, while its New York store became a cultural phenomenon known as the “daytime Studio 54.”
Building on this legacy, Fiorucci has now unveiled its latest menswear collection. This drop features some of the same elements as the brand’s earlier releases, with strong denim and graphic pieces — including the iconic cherub motif. Elsewhere, the collection also features a range of outerwear pieces for the colder months, with bomber jackets and an orange quarter zip pullover. Arguably the standout piece from the capsule is the half-and-half puffer jacket, which comes in green and navy with a Fiorucci sleeve logo.
Some pieces from the collection are available now from the Fiorucci web store and London flagship. The brand is also the subject of a recent book from Rizzoli, which looks at its history and importance.
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