Rich Chigga Shows Us How He Made the Beat For "Glow Like Dat"
And parodies ‘Sneaker Shopping.’
Viral rapper Brian Imanuel, aka Rich Chigga, may be known for his stereotype-bending character and deeper-than-expected voice, but the Indonesian musician is more than just memes. Recently, Chigga flexed his musical talent and production skills in a video that broke down his latest self-produced single “Glow Like Dat.”
Opening with a parody of Complex‘s Sneaker Shopping series, the three-minute video details how Chigga created the beat for “Glow Like Dat,” showing the artist manipulate chord progressions and percussions, all the while cuddling a puppy.
If you haven’t yet, make sure to listen to Rich Chigga’s new self-reflective turn-up track, “Chaos.”
