PUMA Gets Spooky With New "Day of the Dead" 2017 Pack
In celebration of ‘El Día de Los Muertos.’




With aisles of candy and Halloween decorations finding its way into department stores around the world, PUMA has decided to get in on the festivities with the unveiling of its new “Day of the Dead” 2017 pack. To celebrate the spooky holiday, PUMA decorated a few of its classic models with a black base and holiday appropriate decals. Inspired by the decorations seen in Mexico during ‘El Día de Los Muertos,’ various colored skulls and floral patterns find its way across each shoe’s jacquard-constructed upper that also features a handful of suede overlays.
The new design of PUMA sneakers will come to the PUMA Roma, the Basket Classic and the Platform. PUMA’s entire “Day of the Dead” pack is set to release on October 13 at select PUMA retailers as well as the brand’s web store. Prices will range from $85 to $120 USD so be sure to keep an eye out for size availability. For more on what PUMA’s been up to lately, take a look at the collaborative Clyde model between PUMA and Montréal-based retailer “Off the Hook.”