This Documentary Follows Three Young Men Who Answered Gosha Rubchinskiy's Casting Call

Journey to Kaliningrad.

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Gosha Rubchinskiy just showed his 2017 fall/winter collection today in Kalinigrad — it’s the first time since 2009 that he has presented in Russia. Besides the pieces, the other thing everyone will notice are the models. Most, if not all of them were chosen through a casting call that had young men from different parts of the country wanting to be part of the show.

Culture website INRUSSIA, took the chance to document the lives of three runway hopefuls and their journey to the city of Kaliningrad. In this initial teaser, Krasnoyarsk-born Ivan Shemyakin, one of those who answered the call, recites a poem by Aleander Pushkin. The popular piece symbolizes “youth and limitless bravery.” Watch the teaser above and stay tuned as we get more developments on the documentary.

View Gosha Rubchinskiy’s 2017 fall/winter fashion show here.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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