Nike's "Unlimited" Summer Movement Is in Full Force in Shanghai

In an effort to keep athletes of every level motivated, Nike has ignited an “Unlimited” movement in Shanghai, which runs from now until August 21. The 17-day challenge has been designed to offer people personalized training sessions, coaching and games to push the bounds they otherwise wouldn’t push on their own. Workshops start people off with custom Nike outfitting tailored to their needs, followed by basic fitness tests to gauge skill.

Training and running sessions have been planned to take place along the scenic Huangpu River, while Kevin Durant and Shanghai Sharks basketball players, Wang Tong and Zhai Yi will be coaching Nike Rise Academy games. Another highlight for basketball fans will be the Jordan Fight Club, which starts tomorrow. It will showcase a rare look at the not-yet-released Air Jordan XXX1. For those in Shanghai, you can enroll online here.