Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Settings

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App Store Google Play
Galaxy Store

Trending

  • London
  • McDonald’s
  • Nike
  • Collaboration
  • London Fashion Week
  • McDonald's UK
  • Kith
  • On Running
Drops Shop

McDonald's Responds to Kanye West's 'Boys Don't Cry' Poem

But are the Golden Arches down with his ode to their crafty food?

Music
2.1K 0   Comments
Save

Apparently, the Golden Arches approve of Kanye West‘s recent ode to their particularly-aromatic foods. In the recently-released Boys Don’t Cry magazine in support of Frank Ocean‘s latest pair of albums, Kanye West penned a poem revolving around an array of McDonald’s menu options. Taking to their corporate Twitter account, McDonald’s had nothing but praise for Kanye’s work, tweeting:

Looks like Kanye West and/or Frank Ocean can expect some free meals or at least some worthwhile coupon books in the future.

Read Full Article

What to Read Next

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week
Featuring brands like Palace, Balenciaga, AMBUSH and more.
By /
1.3K    0   Comments
Save
8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week
Featuring brands like Palace, BAPE, Fear of God and more.
By /
2.7K    0   Comments
Save
8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week
Featuring Supeme and Palace’s latest seasonal drops alongside OVO’s second collaboration with UFC.
By /
3.2K    0   Comments
Save
8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week
Featuring brands like Palace, Kith, Stüssy and more.
By /
2.2K    0   Comments
Save
serpentwithfeet's "four ethers" Is Classical-Inspired R&B That Will Stop You in Your Tracks
Music

serpentwithfeet's "four ethers" Is Classical-Inspired R&B That Will Stop You in Your Tracks
Tri Angle Records has another one.
By /
708    0   Comments
Save
Designing a Sneaker From Scratch With Jon Tang of FRONTEER

Designing a Sneaker From Scratch With Jon Tang of FRONTEER
An elevated project for burgeoning fashion designers.
By /
24.2K    0   Comments
Save
Sony Is Bringing PlayStation Now to Your PC
Gaming

Sony Is Bringing PlayStation Now to Your PC
Sony’s subscription service brings a library of over 400 games to your desktop or laptop.
By /
66.3K    0   Comments
Save
Thundercat Shares New Track "Bus In These Streets"
Music

Thundercat Shares New Track "Bus In These Streets"
Thundercat is not of this world.
By /
464    0   Comments
Save
Rabbithole Taps '90s Street Culture for 2016 Fall/Winter Lookbook
Fashion

Rabbithole Taps '90s Street Culture for 2016 Fall/Winter Lookbook
Turtlenecks, flight suits and more wrapped in bold colorways.
By /
12.9K    0   Comments
Save
ALOYE's 2016 Fall/Winter Collection Embraces Geometry and Color
Fashion

ALOYE's 2016 Fall/Winter Collection Embraces Geometry and Color
Timeless graphics and patterns on lightweight tops and knits.
By /
4.6K    0   Comments
Save
Tesla's Brand New Battery Makes the Model S the Quickest Production Car Available
Automotive

Tesla's Brand New Battery Makes the Model S the Quickest Production Car Available
Musk and co. introduce the new P100D battery and bring it to the Model X, too.
By /
13.0K    0   Comments
Save
Wale Debuts Collaboration With Travi$ Scott
Music

Wale Debuts Collaboration With Travi$ Scott
Let’s hope it drops soon.
By /
633    0   Comments
Save
Pablo Escobar Is at the Center of a War in 'Narcos' #WhoKilledPablo Trailer
Entertainment

Pablo Escobar Is at the Center of a War in 'Narcos' #WhoKilledPablo Trailer
Who will get their hands on Escobar first?
By /
29.4K    0   Comments
Save
The 108M Mega Yacht Concept Is a Floating Luxury Hotel
Automotive

The 108M Mega Yacht Concept Is a Floating Luxury Hotel
An opulent retreat of seafaring magnificence.
By /
16.9K    0   Comments
Save
Universal Is Reportedly Banning Its Artists From Offering Streaming Exclusives
Music

Universal Is Reportedly Banning Its Artists From Offering Streaming Exclusives
Frank Ocean’s Apple Music-exclusive ‘Blonde’ may be the label’s last.
By /
24.2K    0   Comments
Save
Read a List of Frank Ocean's Favorite Movies From His 'Boys Don't Cry' Zine
Music

Read a List of Frank Ocean's Favorite Movies From His 'Boys Don't Cry' Zine
More details from Frank Ocean’s limited edition magazine.
By /
4.7K    0   Comments
Save
More ▾