Legendary Pictures and Microsoft Want to Bring Life-Sized Hologram Characters Into Your Living Room

Which hologram version of your favorite character would you want to interact with?

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Legendary Pictures want to give fans a more immersive experience when it comes to their popular movie characters. In its partnership with Microsoft, the movie studio is looking to take the technology company’s HoloLens tool to eventually bring life-sized holograms into anyone’s living room. We’ve already seen the capabilities of HoloLens with its impressive demo on holoportation and holographic communication. Here we see those same principles slightly updated in a more fun and entertaining way.

With AR being so popular now thanks to Pokémon GO, a company like Legendary Pictures would want to capitalize on the app’s success and create their own game, app or entertainment platform, but on a more grand level. In the video above we see characters from films like Warcraft and Pacific Rim being easily placed inside an office or living room space. People can interact with them in different ways as well, although limited. From the looks of it, this demo really highlights the unique experiences we can expect from this revolutionary technology. While still early in its developments, seeing something like this makes us think of the endless possibilities of HoloLens – we’re thinking more challenging video games and interactive virtual tours to name a few.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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