Under Armour, Inc. Plans $500 Million USD Bond to Repay Debt

What could it mean for the company’s future?

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Under Armour is working on its debut bond offering to help pay revolver debt. The offering comes at a right time since borrowing costs for investment-grade companies are now at its lowest at 3.05 percent. Selling $500 million USD of 10-year bonds could yield around 1.65 percentage points above comparable government debt. Brand recognition, a roster of high-profile athletes, and a solid balance sheet helped get investors excited about the deal. This also comes at an opportune time since Sports Authority, Inc. — one of the brand’s largest customers — is now in the liquidation stage, resulting in revenue forecast cuts. Plus, with UA’s recent deal with the University of California, Los Angeles — its biggest collegiate deal yet — the Baltimore-based company is in a healthy spot for market growth. While the S&P Global Ratings gave them a BBB-grade, which is on the lower end, the company’s plans for the debt should have neutral effect on leverage.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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