JJJJound Teases Collaborative Victory Sportswear Sneaker
Justin Saunders’ JJJJound project expands to footwear.

Justin Saunders’ JJJJound blog has long been a favorite for creatives and designers — the image board’s tote bags and baseball caps garner hype and demand on par with most streetwear labels. Now, the Canadian-born DONDA creative has previewed a sneaker he designed with performance footwear manufacturer Victory Sportswear that embodies the blog’s clean aesthetic and admiration of minimal design and quality craftsmanship.
The shoes features a predominantly gray suede upper with mesh along the toe box and tongue, a contrasting off-white leather heel, and leather insole sitting atop a rubber sole. According to Saunders’ Instagram caption, the shoes were handmade in the company’s Massachusetts factory.
Look for these to release on JJJJound’s Shoppe sometime later this month.