Request a Volkswagen Test Drive Come to You With New Smartphone Program

Just as easy as requesting an Uber.

By
Automotive
1,647 Hypes 0 Comments

Alongside DDB Stockholm, Volkswagen has introduced a new and revolutionary way to test drive its cars with the aptly named pilot program Instant Test Drive. Just as simple as ordering pizza or requesting an Uber, the test drive experience is brought to consumers, on demand.

Instant Test Drive is made possible through an easy to use smartphone-tailored browser page. Users can choose which car they’d like to try and set their pick up location. The closest available car will be notified about the request and a Volkswagen-agent will head straight to the address with the car to meet them. The steering wheel is then handed over to the customer and they are given the freedom to choose their destination.

The pilot has been developed in Sweden and launched in Stockholm on April 13. The first trial-run will go on for three weeks with further activations planned throughout the year. Depending on the feedback from the users during the first trial-run, Volkswagen is looking to activate Instant Test Drive in cities across the world.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

101 Users Online

What to Read Next

Desiigner's "Panda" Becomes the #1 Rap Song in America
Music 

Desiigner's "Panda" Becomes the #1 Rap Song in America

Surpassing Kanye West and Drake for that number one spot.

Tinashe's New PAPER Shoot Might Top Her Playboy Feature
Music 

Tinashe's New PAPER Shoot Might Top Her Playboy Feature

Well, this is one way to promote your music.

Nike's Kyrie 2 Gets a Black Speckled Makeover for EYBL Season
Footwear

Nike's Kyrie 2 Gets a Black Speckled Makeover for EYBL Season

Basketball never stops.


James Cameron Confirms There Will Be Four 'Avatar' Sequels
Entertainment

James Cameron Confirms There Will Be Four 'Avatar' Sequels

“It’s going to be a true epic saga.”

Undefeated's Nike Dunk Lux Is Finally Dropping in the U.S.
Footwear

Undefeated's Nike Dunk Lux Is Finally Dropping in the U.S.

The kicks are finally getting an official drop in the States next week.

Listen to A$AP Ferg and Missy Elliott's New Single, "Strive"
Music 

Listen to A$AP Ferg and Missy Elliott's New Single, "Strive"

Produced by DJ Mustard & Stelios Phili.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.