Sweden’s own Eytys is the latest label to open a store in the country’s capital, taking to the heart of Stockholm for its brand new flagship. And, given the brand’s penchant for clean minimalism, this isn’t your average sneaker store. Sleek and monochromatic, the grey space takes cues from the likes of Japanese post-modernist Shiro Kuramata and Spanish-Catalan sculptor Xavier Corbero, even looking to the finalized labyrinth of Corbero’s own residence outside of Barcelona — a four decades-long brutalist project of concrete vaults and organic sculptures. Envisioned by creative director Max Schiller and architect Axel Wannberg, Eytys’s own space — constructed of burl, acrylic glass, aluminum and cedar wood — is an appropriate nod to the aforementioned masters.
Those in the area should be sure to stop by the Norrlandsgatan 22 location, which is home to Eytys’s complete line of sneakers — including the brand new Doja — and accessories, as well as a specially-curated selection of ready-to-wear and reading material.
111 43 Stockholm