Stella Artois x YMC 2015 Summer "Le Poolwear" Collection
As a nod to its “Cidre” campaign and inspired by summertime cider sipping, Belgium’s Stella Artois
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As a nod to its “Cidre” campaign and inspired by summertime cider sipping, Belgium’s Stella Artois has tapped YMC to create a collaborative range of causal loungewear for Summer 2015. Aptly dubbed “Le Poolwear” and billed as “an impeccable blend of sartorial skill with continental elegance and practicality… allowing us to create something bespoke, beautiful and perfect for summer soirees,” the range features Italian-made, water-resistant unstructured blazers and matching shorts — all of which come decked out in sublimated peach, elderflower and a fruit-filled “Family” motifs. Limited to 75 and 150 pieces, respectively, the “Le Poolwear” blazers and shorts are now available via YMC’s web store while supplies last.