McDonalds Introduces Bike-Friendly Drive Through Packaging
McDonalds are making their food more accessible for cyclists worldwide.
McDonald’s continues its campaign to attain a more health-concious image with the introduction of McBike, a new form of packaging that allows cyclists to easily use the company’s drive-thrus worldwide. Trialed in Buenos Aires, after being thought up by creative agency Tribal, the packaging has now spread to Copenhagen in Denmark, Medellin in Colombia and is ready to be rolled out in Amsterdam and Tokyo. Check out the video to get a closer look at the packaging before you get a chance to try out McBike yourself.
