Heavily inspired by Bugs Bunny and Michael Jordan’s advertising and film partnership that was prominent throughout the ’90s, Jordan Brand has released the “Hare Jordan” collection to celebrate its 30-year anniversary in the sporting world. The collaboration offers its take on a number of staple basketball pieces, with each item bearing colorful detailing and graphical motifs all reminiscent of their respective era and the famed 1996 film Space Jam. Following a 23-year gap since Air Jordan and Hare Jordan collaborated on the AJ VII, the collection now offers a selection of tank tops, shorts and accessories all inspired by the iconic silhouette. Despite most items relying heavily on the collection’s historical design cues, the limited edition Jordan Eclipse has simply adopted the themed color palette with the addition of original AJ VII-inspired components. The “Hare Jordan” collection is now available to shop online directly at Nike with the special edition Jordan Eclipse set to drop anytime soon – stay tuned for more information.
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