Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • Trailers
  • Film Trailers
  • Nike
  • New Balance
  • New Balance 990v4
  • josh brolin
  • Thriller
HypebeastHypebaeHypemapsHBX

adidas Ultra Boost "Grey"

Away from the Kanye-endorsed all-white rendition, adidas presents a new single color Ultra

adidas Ultra Boost "Grey"
Footwear
22.5K 0 Comments
Save

Away from the Kanye-endorsed all-white rendition, adidas presents a new single color Ultra Boost. Featuring the usual mesh upper, black outsole and Boost cushioning element, the latest addition to the Ultra Boost range comes in an eye-catching grey that gives the shoe its name. You can pick these up now at select stockists.

Read Full Article

What to Read Next

Michelob ULTRA’s Pitchside Club in NYC Hosted Hypebeast Night Where Soccer and Style Collided

Michelob ULTRA’s Pitchside Club in NYC Hosted Hypebeast Night Where Soccer and Style Collided

Presented by Michelob ULTRA
The Standard Biergarten transformed into a block party complete with live DJ Sets, a custom locker room experience and style photo moments.
Presented by Michelob ULTRA /
642   0 Comments
Save
Air Jordan Ultra Gets Stealthy in "Iron Grey"
Footwear

Air Jordan Ultra Gets Stealthy in "Iron Grey"

Continuing the push into modern lifestyle footwear, the latest silhouette blends classic DNA with a sleek, low-cut aesthetic for Fall 2026.
By /
9.0K   1 Comments
Save
The Santa Monica Pier Went Full Pitchside for Michelob ULTRA’s Massive Soccer Celebration

The Santa Monica Pier Went Full Pitchside for Michelob ULTRA’s Massive Soccer Celebration

Presented by Michelob ULTRA
Attendees designed custom jerseys, challenged rivals to interactive games, enjoyed live music and got a first-hand look at the Superior Player of the Match Trophy.
Presented by Michelob ULTRA /
2.2K   0 Comments
Save
New Balance Unveils the Futuristic 2000S in "Grey"
Footwear

New Balance Unveils the Futuristic 2000S in "Grey"

The progressive lifestyle runner surfaces in a sleek monochromatic scheme following a prominent runway debut.
By /
12.8K   0 Comments
Save
Taylor Swift featuring Kendrick Lamar - Bad Blood (Remix)
Music

Taylor Swift featuring Kendrick Lamar - Bad Blood (Remix)

Taylor Swift has premiered the cameo-packed neo-noir video for her newest single “Bad Blood.”
By Clarance Leung/
311   0 Comments
Save
Modern Rocks Gallery Unveils Never Before Seen Nirvana Photographs
Music

Modern Rocks Gallery Unveils Never Before Seen Nirvana Photographs

Austin-based photographer Kirk Weddle has unveiled a full collection of never before seen
By /
19.2K   0 Comments
Save
Watch Kanye West Perform New Freestyle "I Want It All"
Music

Watch Kanye West Perform New Freestyle "I Want It All"

Last night, while Kanye West performed “Heartless” at Anaheim’s PowerHouse 2015, Mike Dean
By /
1.5K   0 Comments
Save
Apple Acquires High Performance GPS Company
Tech & Gadgets

Apple Acquires High Performance GPS Company

Apple continues its expansion with its recent acquirement of Coherent Navigation, a small GPS
By /
11.9K   0 Comments
Save
Kanye West Performs "All Day" and "Black Skinhead" at 2015 Billboard Music Awards
Music

Kanye West Performs "All Day" and "Black Skinhead" at 2015 Billboard Music Awards

Kanye West closed out this year’s Billboard Music Awards with intense renditions of “All Day” and
By /
23.2K   0 Comments
Save
Nike Air Max 90 Ultra Breeze "Black"
Footwear

Nike Air Max 90 Ultra Breeze "Black"

After unveiling an all-white iteration, the Nike Air Max 90 Ultra Breeze gets the other end of the
By /
16.6K   0 Comments
Save
Elon Musk's SpaceX Unveils Vintage Mars Posters
Art

Elon Musk's SpaceX Unveils Vintage Mars Posters

American aerospace manufacturer SpaceX unveils a trio of vintage posters depicting a journey to
By /
14.1K   0 Comments
Save
adidas ZX Flux "White/Core Black"
Footwear

adidas ZX Flux "White/Core Black"

The ZX Flux has proven to be a popular choice among sneaker enthusiasts and runners alike since its
By /
21.5K   0 Comments
Save
House of Hackney x PUMA R698 Evo “Midnight Garden & Palm” Pack
Footwear

House of Hackney x PUMA R698 Evo “Midnight Garden & Palm” Pack

House of Hackney’s latest collaborative effort with footwear brand PUMA is on two new pairs of R698
By /
12.5K   0 Comments
Save
Chevrolet Reveals the Slimmed Down 2016 Camaro
Automotive

Chevrolet Reveals the Slimmed Down 2016 Camaro

Chevrolet has unveiled the slimmed down 2016 version of its iconic sports coupe, the Camaro.
By /
14.7K   0 Comments
Save
'Alien' Designer H.R. Giger's Legacy Is Remembered in a New Documentary
Entertainment

'Alien' Designer H.R. Giger's Legacy Is Remembered in a New Documentary

There are few in the world of cinema who have the same knack as the late H.R. Giger in creating a
By /
11.7K   0 Comments
Save
Every Car in 'Mad Max: Fury Road' Explained
Automotive

Every Car in 'Mad Max: Fury Road' Explained

If you haven’t seen George Miller’s newest installment Mad Max: Fury Road yet, it’s a
By /
16.2K   0 Comments
Save
More ▾