A Look Inside the Nike Zoom City Arena
As each brand celebrates the All-Star Game in its own fashion, Nike celebrates basketball as a
As each brand celebrates the All-Star Game in its own fashion, Nike celebrates basketball as a whole. In observation of the game, Nike Basketball treats Big Apple ballers and spectators to a state-of-the-art court with the Zoom City Arena. The court, located downtown at the tip of Canal Street, features a full-sized LED-equipped hardwood play area, an impressive spectacle that elevates games with digital animations. Accordingly, the court can be programmed to run drills, mark shooting spots and host other content. Between February 13 and the 15, Nike will bring in various athletes and trainers for consumers to learn from the masters of the game. If in the area, be sure to stop by the Zoom City Arena before it shuts down on February 15.
Nike Zoom City Arena
419 Canal Street
New York, NY 10013
United States
10:30 a.m. – 10 p.m.
