Short for Collection Of Style, COS is synonymous with sophisticated profiles with fashion-forward hues and designs in mind. Differing from its parent company H&M, COS nods at classic construction with elegant sartorialism as its focal point – a theme which is prominent in its 2013 spring/summer campaign. As a departure from last season’s gloomy silhouettes, a range of well-fitted shirts pair with neutral-tonal suits, sitting strongly among tapered pants and butter-beige blazers. Styled by Olivier Rizzo and shot over a stern, minimalist backdrop, COS continues to offer sleek designs without forging utilitarian factors. Look for the new collection in store and online.
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