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Reebok reveals an ambitious new shoe with the help of UFC star Rampage Jackson. Deriving its name and inspiration from an All Terrain Vehicle, the ATV 19+ features 19 irregular lugs, rugged overlays, a padded tongue, and supportive collar. These elements are designed to enable unhindered training in mud, snow, grass and sand. While the runner certainly takes its name and its function very seriously, Reebok will certainly have its work cut out for itself in order to sway athletes who are increasingly indecisive about whether less is more or more is more in terms of their runners.
Due out on February 1, 2013, the ATV 19+ will be priced at $140 and will be available at Finish Line, Foot Locker, Hibbett Sports and Reebok, among other retailers.