Jay-Z Partners with Billionaire Boys Club

Today, GQ has found out that Jay-Z’s fashion company, Rocawear, has acquired the licensing rights

Fashion
95 Hypes 0 Comments

Today, GQ has found out that Jay-Z’s fashion company, Rocawear, has acquired the licensing rights to manufacture and distribute Pharrell William’s brand, Billionaire Boys Club. This may be a disappointment to some but sources say that even under the Rocawear fashion house, BBC will not be seen in major department stores. What do you think will happen to the future of BBC?

Read Full Article

What to Read Next

JAY-Z Plans To Hire 100 New Employees for Reopening of His NYC 40/40 Club
Entertainment

JAY-Z Plans To Hire 100 New Employees for Reopening of His NYC 40/40 Club

Issuing an open call for F&B servers and bartenders.

JAY-Z Deactivates Instagram After Just One Day
Music

JAY-Z Deactivates Instagram After Just One Day

Guess we won’t be receiving any words of wisdom from Hov.

Billionaire Boys Club Unites With Welcome to Chinatown Organization
Fashion

Billionaire Boys Club Unites With Welcome to Chinatown Organization

To support Asian businesses in Chinatown, NYC.


Meek Mill Teases New Collab With JAY-Z
Music

Meek Mill Teases New Collab With JAY-Z

Sharing photos of them in the studio that were reportedly taken during July 4.

Converse First String Standards Dr. J Pro Leather
Footwear Fashion

Converse First String Standards Dr. J Pro Leather

Today, Converse Inc. announces the launch of the Converse First String Standards Dr. J Pro Leather.

OriginalFake "Product Recall" Tee
Fashion

OriginalFake "Product Recall" Tee

New from KAWS’s much-loved clothing label, OriginalFake, comes this wittily-entitled “Product

jj featuring Ne-Yo - We Can't Stop
Music 

jj featuring Ne-Yo - We Can't Stop

The good folks over at Adult Swim offer one of the more surprising clash of musical talents in

Mayer Hawthorne - When the Night Falls (Chromeo Cover)
Music

Mayer Hawthorne - When the Night Falls (Chromeo Cover)

New from singer, songwriter and producer Mayer Hawthorne comes this catchy cover of ’80s-throwback

Walls Notebook
Art

Walls Notebook

Ever want to practice tagging without the nuisance of running from cops, waiting until nightfall or


Shwood x HUF Sunglasses
Fashion

Shwood x HUF Sunglasses

New from Oregon-based eyewear label Shwood, a boutique brand that has garnered a great deal of

NOWNESS: Billy Reid "Southern Hospitality" by Jake Davis
Fashion

NOWNESS: Billy Reid "Southern Hospitality" by Jake Davis

NOWNESS and filmmaker Jake Davis share with us a video taking a more intimate look into Billy

Top Gear on the Lamborghini Aventador
Automotive

Top Gear on the Lamborghini Aventador

Top Gear is a show not loved for its quirky vintage automobile profiles, nor for celebrity race

Bassnectar & Seth Drake – Above Beyond
Music 

Bassnectar & Seth Drake – Above Beyond

Known for crossing genres such as hip-hop, dubstep, drum ‘n’ bass and glitch, Bassnectar has

Audemars Piguet Book
Art

Audemars Piguet Book

In 1875, two watchmakers in their early 20s named Jules Louis Audemars and Edward Auguste Piguet

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.