Bugatti and Jacob & Co. Unveil Tourbillon and Tourbillon Baguette
Watches

Bugatti and Jacob & Co. Unveil Tourbillon and Tourbillon Baguette

Each featuring the watchmaker’s fastest-ever 30-second flying tourbillon.

Pepsi Reveals Limited Edition Seiko 5 Sports Collaboration
Watches

Pepsi Reveals Limited Edition Seiko 5 Sports Collaboration

Releasing early next month in two models.

G-SHOCK and Channel One Drop a Limited-Edition Watch for Notting Hill Carnival
Watches

G-SHOCK and Channel One Drop a Limited-Edition Watch for Notting Hill Carnival

Alongside a radio takeover at the G-SHOCK store and a pre-carnival all-nighter ahead of the weekend.

Kurono Tokyo Unveils the Striking Vermilion Chronograph “Shu”
Watches

Kurono Tokyo Unveils the Striking Vermilion Chronograph “Shu”

Drawing cues from torii gates and urushi lacquerware, the orange-red dial blends cultural symbolism with technical mastery.

Take an Official Look at G-SHOCK x BAKLAVA’s “Desert King” Watch Collab
Watches

Take an Official Look at G-SHOCK x BAKLAVA’s “Desert King” Watch Collab

Inspired by ancient archaeology and discovery.

A NIGO x G-SHOCK Collaboration Is on Its Way
Watches

A NIGO x G-SHOCK Collaboration Is on Its Way

As teased in a concept video.


Tiffany & Co. Redefines Time with New Horological Masterpieces
Watches

Tiffany & Co. Redefines Time with New Horological Masterpieces

Elevate any space with the “Time for Speed Clock” Black Edition and “Tiffany Airways” Diamond Edition.

Human Craftsmanship, Engineering and AI Are Powering Casio’s Future
Watches

Human Craftsmanship, Engineering and AI Are Powering Casio’s Future

From calculators to watches.

Seiko's New ‘Initial D’ Watch Puts the AE86 on Your Wrist
Watches

Seiko's New ‘Initial D’ Watch Puts the AE86 on Your Wrist

Featuring a panda-style two-tone design and the “Fujiwara Tofu Shop” logo on the dial.

Citizen’s Debuts a New Caliber With the Promaster Sky U830
Watches

Citizen’s Debuts a New Caliber With the Promaster Sky U830

Featuring a dual analog-digital interface.

Snoopy and Woodstock Return in the Latest Mission to Earthphase MoonSwatch
Watches

Snoopy and Woodstock Return in the Latest Mission to Earthphase MoonSwatch

Timed with the full Sturgeon Moon on August 9, 2025.

Seiko’s New Prospex Alpinist Takes Cue From the “Night Sky”
Watches

Seiko’s New Prospex Alpinist Takes Cue From the “Night Sky”

Releasing this fall as a Europe-exclusive limited edition.

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